1933AMERICANA
SALES TRAINING FILM FOR WARD'S BAKED GOODS FROM THE EARLY 1930S
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| 01:00:03 2.93 |
B & W TEST STRIPES
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| 01:00:59 59.6 |
TITLE CARD: CAKE NO. 1
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| 01:01:03 63.64 |
FADE TO TITLE CARD: BETTER SALES LESS STALE, PRODUCED BY CARAVEL FILMS, INC. RECORDED BY POWERS RECORDING SYSTEM
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| 01:01:15 75.56 |
TITLE CARD: CREDIT IS ACKNOWLEDGED TO SALES AND ADVERTISING DIVISION WARD BAKING COMPANY AND TO MITCHELL-FAUST-DICKSON & WIELAND INC., ADVERTISING COUNSEL
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| 01:01:31 91.15 |
MAN IN DELIVERY UNIFORM ARRANGES ITEMS FOR PURCHASE ON COUNTER OF STORE, STORE OWNER WEARS APRON, DELIVERY MAN IS PAID AND LEAVES AFTER A CONVERSATION (MOS)
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| 01:02:42 162.73 |
BOSS MAKES PRESENTATION TO DRIVERS OR WORKERS, WEARS DOUBLE BREASTED SUIT, POSTERS TITLED "WINDOW STRIPS" AND "NEWSPAPER ADS TO REACH THE CONSUMER", SALES REP TRAINING, ADVERTISING,
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| 01:03:05 184.8 |
MS OF 1930S WHITE MALE MAKING PRESENTATION TRAINING, SPEAKING IN FRONT OF WRITING ON BLACKBOARD: "REMEMBER: FRIENDLY SERVICE, FRESH CAKE AND TEAMWORK", MOS, ADAMANT AND SERIOUS, BANGS FIST ON TABLE
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| 01:03:29 208.83 |
WOMAN CUSTOMER IN 1940S SHOP, STORE OWNER IN APRON, WARD'S CAKE DELIVERY MAN ARRANGES DISPLAY OF CAKE
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| 01:03:49 228.87 |
CAKE DELIVERY MAN IN BACK OF TRUCK, UNLOADS CAKES IN BOXES, CARRIES CAKE BOXES IN ARMS, MEN AT WORK, 1940S
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| 01:04:01 241.31 |
DELIVERY MAN ARRANGES PRODUCTS ON SHOP'S COUNTER, TURNS AND TAKES OUT PENCIL FROM BEHIND HIS EAR AND WRITES OUT RECEIPT
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| 01:04:22 261.9 |
DELIVERY MAN GIVE RECEIPT TO STORE OWNER WAITING WITH ARMS CROSSED, LOOKS MAD, CONVERSATION (MOS), SALES TECHNIQUES, COMMERCE, SALES REP TAKES OUT MAP AND SHOWS SHOP OWNER, POINTS TO MAP WITH PENCIL AND UNFOLDS SIGN
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| 01:05:56 356.1 |
DELIVERY MAN LICKS EDGE OF SIGN FOR WARD'S CAKE PRODUCTS AND HANGS IT IN THE WINDOW OF THE SHOP, PICTURES OF BAKERY GOODS
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| 01:06:10 370.56 |
STORE OWNER LOOKS OVER DISPLAY OF BOXED BAKE GOOD PRODUCTS ON COUNTER AND TRIES TO ARRANGE THEM, SALES REP COMES OVER AND REARRANGES THEM, STORE OWNER LOOKS DISGUSTED
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| 01:06:34 393.82 |
STORE OWNER OPEN CASH REGISTER, TILL DRAW OPENS AND GIVES DELIVERYMAN SOME CHANGE, MEN HAVE LONG CONVERSATION, MOS
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| 01:07:18 437.83 |
MS OF MAN IN DOUBLE BREASTED SUIT, SPEAKING TO UNSEEN AUDIENCE, MAKING PRESENTATION
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| 01:07:53 472.93 |
STORE OWNER HELPS WOMAN CUSTOMER AT COUNTER, REACHES FOR ITEMS SHE WANTS TO BUY, SHOP OWNER POINTS AND WALKS AROUND COUNTER TO DISPLAY OF BAKED GOODS IN BOXES, CUSTOMER FOLLOWS, PUSHING PRODUCTS, WOMAN PICKS OUT A FEW ITEMS AND OWNER WATCHES HER
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| 01:08:44 523.7 |
MAN IN DOUBLE BREASTED SUIT MAKES PRESENTATION
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| 01:08:58 537.83 |
DELIVERY MAN IN UNIFORM GIVES STORE OWNER RECEIPT FOR ITEMS DELIVERED AND MOVES DISPLAY RACK CLOSER TO STORE'S REGISTER, STORE OWNER PROTESTS
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| 01:09:21 561.29 |
WOMAN CUSTOMER COME IN STORE AND LOOKS AT THE CAKE DISPLAY, SALESMAN TIPS HIS HAT AND HANDS CUSTOMER WRAPPED BAKE GOODS, CUSTOMER DECIDES TO BUY THE PRODUCTS, MAKING A SALE, STORE OWNER RINGS UP 35 CENTS
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| 01:10:37 637.55 |
MS OF STORE OWNER AND DELIVERY MAN AT COUNTER DISCUSSING THE PRODUCTS, GIVES STORE OWNER FREE MERCHANDISE
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| 01:11:25 684.83 |
TRAINING PRESENTER SPEAKS TO GROUP OFF CAMERA, IN FRONT OF BLACKBOARD
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| 01:12:03 723.1 |
DISPLAYS OF WARD'S BAKED GOODS, SPONGE CAKE, LAYER CAKE, DONUT HOLES, ROLLS OR LADY FINGERS, CANS AND JARS OF PRESERVES
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| 01:12:30 750.01 |
THREE DELIVERY MEN OR SAPS REPS RECEIVE TRAINING, REVIEWS THREE MAJOR POINTS, FRIENDLY SERVICE, FRESH CAKE AND TEAMWORK WITH DEALERS, OINT TO BLACK BOARD
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| 01:12:48 768.46 |
TWO DELIVERY MEN, COULD ALMOST BE COPS SIT AT TABLE WITH PAPER WORK AND HAVE A DISCUSSION, MOS
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| 01:13:25 805.56 |
TITLE CARD: THE END, CARAVEL FILMS, 350 MADISON AVE, NEW YORK
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| 01:13:29 809.1 |
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